Swisse is a vitamin, supplement, and skincare brand. Founded in Australia in 1969 and globally headquartered in Melbourne. The Swisse vitamin and supplement product range caters to all stages of life – from pre-conception supplements for men and women, to infants, children, teenagers and adults of various ages to the elderly. Swisse Ultivite multivitamin products are unique in that they were the first products targeted to gender and specific age ranges globally.

Swisse had created a brand new marketing campaign and involving an online video campaign starring Chris Hemsworth as well as rebranding their website. My responsibility was to improve the Swisse UX design which had been created by a recently departed designer. The creative director was keen to have be on board as apparently, "nobody was creative," at the agency. The overall impression was that the UI design was not proportional so that was my main concern. The project was ultimately cut short due to the Covid-19 pandemic.

Year

2021

Brand

Swisse

Project Brief

Finalise UI and UX design for desktop and mobile website.

Tools

Figma